Searching on Kartoo, I found a reputable website created to encourage and support academic libraries’ promotional efforts. This website is created by the Association of College & Research Libraries (ACRL). They provide resources to help you develop a marketing campaign for your own library and examples of ACRL's efforts to promote academic and research libraries nationally. Resources contain advocacy tool kits, trainer series, and informational slideshows. I think I will find great use of these resources as we build our marketing plan this summer and will return to it again and again as I implement and improve our campaigns.
http://www.acrl.org/ala/mgrps/divs/acrl/issues/marketing/index.cfm
Dress For Success Seminar
10 years ago
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